Industry packaging guide

Packaging for garments, DTC shipping and retail handoff.

Start with the route from factory or warehouse to customer. We focus on soft-goods protection, right-sized shipping and evidence that can be checked per order.

Six Fashion & E-commerce packaging formats arranged in a warm studio composition.

Packaging journey

Build the route around each packaging moment.

Existing product photography connects the six public formats to presentation, packing, shipping and handoff.

  1. Two ivory and sage folding cartons, one open and one closed, on a warm stone surface.
    01

    Product presentation

    Set the presentation structure around the item.

  2. Translucent glassine garment bag holding an ivory knit garment in a warm studio setting.
    02

    Inner packaging

    Keep folded garments and accessories organised inside the order.

  3. Two forest green poly mailers arranged in a warm ivory studio setting.
    03

    Shipping

    Select the outer mailer for the product and delivery route.

  4. Two ivory shopping paper bags with woven handles in a warm studio setting.
    04

    Customer handoff / retail

    Plan the carry format used at the final handoff.

  5. Ivory and forest green paper hang tags with a black cord resting on textured fabric.
    05

    Brand detail

    Finish the product with information and tactile brand detail.

Needs / decisions

Answer the questions that shape the format.

  1. 01
    Protection

    How much protection does the product need?

  2. 02
    Shipping

    Is this an inner pack or the outer mailing format?

  3. 03
    Presentation

    Where does brand experience matter most?

  4. 04
    Material

    Which material direction fits the project brief?

  5. 05
    Documentation

    Which claims or records need project-specific confirmation?

EU-facing project note

Review the final configuration.

For EU-facing projects, material, empty space, component mix and supporting records are reviewed against the final packaging configuration.

Read the PPWR Guide

Explore the full range

Compare all public packaging formats.

Review each product page for material direction and project-specific choices.

View Packaging

Project brief

Have a packaging idea?

Tell us what you are packing, the quantity you are considering and where the packaging will be used.